Juan Pablo Gallegos Labs Orbe

Live pilot 2025Updated Jan 2026

Orbe

Can therapeutic continuity for kids with a disability certificate survive outside the clinic — delivered to families over WhatsApp?

🏆 Winner — Startup Weekend Rosario ’25 WhatsApp Care delivery
Research summary
Learned
Families will engage when care arrives through WhatsApp instead of a new app.
Validated
Therapist-reviewed micro-activities are the trust boundary, not a nice-to-have.
Next risk
Adherence and authoring have to scale without weakening clinical confidence.
01

Why it matters

Kids with a disability certificate (CUD) receive therapy in scheduled sessions. But the work that actually moves the needle happens between those sessions — at home, in ordinary moments, with the family. That space is where continuity usually breaks.

Therapy hours are scarce and expensive, and families want to help but are handed little structure for what to do day to day. Orbe asks whether a therapist’s plan can reach a family as small, validated, doable activities — through a channel they already live in — without becoming one more app nobody opens.

02

Current status

What works
  • Micro-activity delivery over WhatsApp, in daily use with pilot families
  • Therapist-validated content rather than auto-generated suggestions
  • Won Startup Weekend Rosario ’25 — problem validated with jury and mentors
  • Families engage where they already are; no new app to install
Still open
  • Scaling the content library beyond the first activity sets
  • A lightweight therapist console for authoring and review
  • Measuring adherence in a way clinicians trust
  • The path from pilot to a sustainable model
03

System sketch

The loop is deliberately small. A therapist defines the plan; Orbe schedules and delivers it; the family acts and reports back; the therapist reviews and adjusts.

Therapist defines plan
Activities scheduled
Delivered via WhatsApp
Family completes + reports
Therapist reviews

WhatsApp is the delivery surface, not the system. The content, scheduling, and the feedback record live behind it — so the channel can change without the model changing.

Continuity loop
Care outside the clinic
Therapist
Author and validate the plan. Activities come from clinical intent, not generated guesses.
Family
Receive one doable action. WhatsApp keeps the task inside a channel the family already checks.
Signal
Report completion without ceremony. The feedback record gives therapists a lightweight adherence trail.
04

Decision log

  1. 2025 · early

    WhatsApp over a dedicated app

    Families won’t adopt one more app for an intermittent task. Meeting them on the channel they already use every day removes the single biggest point of drop-off.

  2. 2025 · build

    Validated content over generated suggestions

    In a care context, a plausible-but-wrong activity is a real risk. Every micro-activity is reviewed by a therapist before it can be delivered — trust is the product.

  3. 2025 · hackathon

    Narrow the first wedge to one population

    Rather than “therapy for everyone,” Orbe started with kids holding a CUD — a specific population with a clear continuity gap, where the value is legible to families and clinicians alike.

05

What changed

Won
Took first place at Startup Weekend Rosario ’25, turning a weekend prototype into a validated direction.
Pilot
Moved from demo to a small live pilot with real families and therapist-authored content.
Focus
Sharpened the scope from a broad care idea to the continuity gap between sessions.
06

Next move

Grow the content library with therapists, build a lightweight authoring and review console, and define an adherence signal clinicians actually trust.

The open question for the next phase is sustainability: what model lets Orbe keep delivering continuity without putting cost back on the families who need it most.